A Home for creators, brands, & storytellers
shaping what’s next.
we believe in the power of creators as brand builders, cultural architects, and business partners.
what we stand for
Our Ecosystem
Boardroom
social
the feed hq
the studio
We represent creators who’ve built real brand equity, not just followers. We're bridging the gap between culture-driving talent and legacy-shifting partnerships.
Are you a creator with a clear vision and serious value?
A DYNAMIC MEDIA & NEWS OUTLET DOCUMENTING THE NEWS, MOMENTS AND FACES SHAPING THE INTERNET. We document the journey that fuel what’s next in culture.
Are you a builder, dreamer, or strategist looking to elevate your work?
A content studio and production house turning stories into standout creative. From founder-led shoots to brand campaigns, we bring bold stories to life from start to finish.
Are you a founder, brand, or storyteller with a big idea?
Get in the Boardroom
get caught up & stay informed
Let's make it real
tHE WOMAN BEHIND THE BRAND
I'm Joy Osinloye - a seasoned marketing exec who's spent over a decade building brands and leading marketing strategies that define culture. Now, I’m building the agency I wished existed: one that redefines how brands and creators partner.
We work exclusively with creators who are brands in their own right, because real influence goes beyond follower count. It’s about creating true brand partnerships that are strategic, scalable, and built to last.
I also created The Feed HQ — another resource I wish existed. It’s a home for industry insights, all focused on the people, moments, and cultural shifts shaping the internet. We cover the stories behind the scroll: the rise of niche creators, the business moves no one’s talking about, and the ways digital influence is evolving in real time - so you can trust your partnerships are well-informed.
MORE ABOUT JOY
our founder
The first maturity cycle of influencer marketing is over. What’s next isn’t more content, it’s better infrastructure. It’s deeper strategy, smarter storytelling, and creator partnerships that actually move culture and business forward.
Our talent agency, content studio, and editorial platform work as one integrated ecosystem to help creators grow with intention, help brands partner with purpose that builds lasting impact, and help the entire industry evolve.
We are here to raise the standard because the next phase of the creator economy requires a new kind of house: One built on
Credibility
Trust
& Truth.
MORE ABOUT JOY
MORE ABOUT JOY
We Speak Brand and Creator Fluently.
As industry experienced strategists and creators, we understand both sides of the partnership and we build concepts where everyone wins.
One House. Infinite Value.
We connect talent, production, and strategy under one roof to unlock momentum today and longevity for what’s next.
why choose us
we rep influencers Brands.
We exclusively represent creators who’ve built strong, resonant brands of their own so every partnership delivers depth, credibility, and long-term value.
BIPOC creators, pop culture consumers & brands looking to reach these groups
Are you struggling to grow your platform? Or don’t feel like you have a genuine influence over your audience? Or maybe, you’re having issues landing the brand deals that align with your goals. If that sounds like you, ring our doorbell!
